Eco Friendly Promotional Products Articles

There are a plethora of opportunities out there for people who want to consider the environment in their business practices. From implementing corporate recycling programs to reviewing your energy usage, there are many facets that we depend on to be eco-friendly in our individual lives that can also be reflected in our offices. In fact, so many of the things that you surround yourselves with on a daily basis have green alternatives that can help lower your business carbon footprint, even advertising. No, we're not talking about printing those mailers on recycled paper, though that idea is always applauded. We're talking about lowering your business' carbon footprint by using eco-friendly promotional products as part of your advertising plan.

What is a Carbon Footprint Anyway?

There are plenty of more technical definitions of what a carbon footprint actually is, but to sum it up, a carbon footprint is the measurement of the impact that your activities have on the environment. The impact is measured by looking at the amount of green house gases (or carbon dioxide, CO²) your activities produce. For example, one of the easiest types of activities to determine the carbon foot print of is driving. According to statistics, the average American drives 12,000 miles per year which results in 12 tons of CO². Knowing that driving 1,000 miles results in 1 ton of CO² being emitted into the environment, you can figure out how much CO² your car emits on a daily basis or over time.

There are also websites that offer carbon calculators for you, so that you don't have to do the match. The Nature Conservancy's Carbon Calculator will guide you, quickly and easily through some steps to help you determine what your personal carbon footprint is. And as far as figuring out your business' carbon footprint, the good folks at CarbonFund.org have created a simple carbon calculator for business that will walk you step by step through figuring out how much CO² is produced by your company every year.

How Can Eco-Friendly Promotional Products Help?

As the "green" trends in retail products have soared throughout the past few years, similar items have become available in the promotional market. You can now find an organic substitute for the classic promotional t-shirt. The promotional pens that you are so used to seeing everywhere can be made from corn plastic or completely recycled materials. Eco-friendly promotional products are designed with the environment in mind, so their environmental impact is going to be much lower than their non-eco-friendly counterparts. In many cases, there is less energy needed to manufacture these products. In other cases, these items can break down harmlessly once they are disposed of. By choosing items that have a lesser negative effect on the environment, your business is contributing to a solution, rather than being part of the problem. You will be distributing items that are made with environmental concern at the forefront of their production process. Additionally, planting trees is a great way to offset your carbon footprint because they absorb CO² and produce oxygen. Everytime you order some of our eco-friendly promotional products, Motivators will plant a tree through American Forests Global ReLeaf Fund.

There's no doubt that the impact our actions are having on the environment are real and recognizable. Each of us needs to take personal steps to do what we can to work towards saving our planet. Choosing eco-friendly promotional products is a way to step in the right direction, on a larger scale. These items will show the world your business logo. They will show the world your contact information. Most importantly, they will show the world that your business cares about the environment and is dedicated to lowering your carbon footprint.